Research "Consumer markets of Kazakhstan and Central Asian countries."

Objective of the Study: To trace the specifics of consumer market development in the EAEU countries and Uzbekistan in the last 5 years and draw conclusions about their development trends.
We recommend: to improve the efficiency of interaction of suppliers and service companies with trade networks of the EAEU and Uzbekistan, as well as for competitive analysis and benchmarking.
Directions for using the results of the Study: benchmarking, analysis of competitors and partners, marketing and strategic planning, development of omnichannel strategy, search for customers and partners, preparation for negotiations with networks.
Timeframe of the Study: 2017-2022.
Timeframe of the Study: September-December 2022.
Key Market Parameters: In recent years, the Eurasian Union countries have witnessed significant progress in socio-economic development and rising living standards, as well as dynamic infrastructure development and increased mobility of the population, which has already changed and continues to change consumer habits and consumer spending patterns. Despite their long shared history, the post-Soviet countries have notable specifics. The year 2022 has also introduced an imbalance in their outlook.
Resources expended: 200 person-days
Objectives and structure of the study by section:
Part I. Macroeconomics and Consumer Market of the EAEU and Uzbekistan
Provides an overview of the economic union, demographics of the countries, analysis of income and credit indebtedness, information on the direction and balance of international migration. Also contains analysis of consumer inflation and retail trade turnover of EAEU countries and Uzbekistan in 2017-2021 and in 2022.
Part II. Retail trade in Russia
Contains information on the dynamics of retail trade over the last 5 years, the structure of consumer expenditures of the population, the change in expenditures of the population by federal districts of the Russian Federation in 2022, the TOP-10 retail chains in Russia, as well as characteristics, events and plans of the largest chain retailers: X5 Group, "Magnit", "Dixy", Mercury Retail Group Ltd (chain "Krasnoe&White"), "Albion-2002" (chain "Bristol"), "Victoria", "DNS Group", "M.Video-Eldorado".
Part III. Retail trade in Kazakhstan
Contains information on the dynamics of retail trade from 2017 to 2022, the structure of consumer spending in the country as a whole and in the largest regions, key events of 2022 in Kazakhstan, the TOP-10 retail food chains in Kazakhstan and TOP-10 retail non-food chains in Kazakhstan, as well as characteristics, events and plans of major chain retailers: Magnum Cash & Carry, Skif Trade (Small, Skif, Spar), Sulpak, Technodom Oregatog, "Mechta Market".
Part IV. Retail trade in Uzbekistan
Contains information on the dynamics of retail trade over the last 5 years, the structure of consumer spending, key events of 2022, TOP-10 retail food chains of Uzbekistan, as well as characteristics, events and plans of the largest chain retailers: Anglesey Food (Korzinka chain), Darvoza Savdo (Makro chain), Havas Food, Carrefour, Bi1, Mediapark.
Part V. Retail trade in Belarus
Contains information on the specifics of the planned economy, the dynamics of retail trade from 2017 to 2022, the structure of consumer spending, as well as characteristics, events and plans of the largest chain retailers: "Eurotorg", "Dobronom", "ZapadKhimTorg" (chain "Ostrov Purity and Taste").

Part VI. Retail trade in Kyrgyzstan
Contains information on the specifics of the economy, the dynamics of retail trade from 2017 to 2022, the structure of consumer spending, as well as characteristics, events and plans of the largest chain retailers: Umai group (chains "Globus", "Narodny", "Dostor"), "Frunze".
Part VII. Retail trade in Armenia

Contains information on the dynamics of retail trade over the last 5 years, the structure of consumer expenditures of the population, as well as characteristics, events and plans of the largest chain retailers: Alex Holding (Yerevan City chain), Tsiran Market, Nor zovk.

Part VIII. Internet trade in the EAEU countries and Uzbekistan

Experience and references: INFOLine has been implementing custom research for clients and producing proactive research on retail trade since 2005. Our regular clients are more than 30 retail chains (including market leaders Magnit, X5 Group, Auchan, DIXY, Metro Cash&Carry, Lenta, O'KEY, Globus, Azbuka Vkusa), online retailers (Utkonos, Ozon, Yandex, Sbermarket, Samokat), hundreds of manufacturers and suppliers (Procter&Gamble, Coca-Cola HBC, PepsiCo, Danone, SABMiller, Fazer, Mars, Colgate-Palmolive, United Confectioners and many others), distributors (Megapolis Group), financial (Sberbank, VTB) and service companies (Microsoft, SAP). INFOLine has unique competencies and experience in conducting research on other segments of the Russian retail and consumer market (DIY, Non-Food), retail real estate market, geomarketing.